Beyond visual alignment with the new brand identity, the design process involved restructuring existing Dealcierge content to reflect edenX’s expanded value proposition. I refined layouts to improve readability, introduced clearer navigation patterns, and applied a modern, responsive framework to ensure seamless performance across devices. Design elements were adapted from the edenX visual system — including iconography, typography, and colour usage — to create a cohesive, future-ready platform that reflects the company’s evolving direction post-acquisition.